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The Palisades Racks Up Design Awards

The Palisades-Charlotte, NCThe Palisades real estate development won a slew of awards at the annual MAME awards (Major Achievements in Marketing Excellence), hosted by the Charlotte Homebuilders Association. They included two Gold awards, one for Best Website/Developer and another for E-blast of the Year/Developer. Both were designed by carbonhouse. Additional awards included:

Gold—Best Brochure for a Community—$500,000—$750,000—Palisades Magazine (Eye Design Studio)
Gold—Community of the Year—The Palisades
Gold—Best Community Signage/Developer—The Palisades (Eye Design Studio)
Gold—Developer of the Year—Rhein Medall Communities
Gold—DVD of the Year/Developer—”The Reel Life at The Palisades”
Gold—Marketing Campaign of the Year/Developer—The Palisades (Eye Design Studio)
Gold—Public Service Event of the Year—Project PinStripes House
Gold—Broker Outreach/Developer- The Palisades Realty Guild
Gold—Best TV Commercial/Developer—The Palisades—Charlottesfuture.com (Eye Design Studio)
Silver—Print Ad/ Developer—The Palisades—Westerham Ad (Eye Design Studio)

Posted On:
April 21st, 2008
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Big Venues Need Big Websites

Design CharlotteSpecial thanks to Jason Keath of the Design Charlotte blog, who wrote a detailed article on carbonhouse’s unique web development offerings known as VenuElements.

Posted On:
April 10th, 2008
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Category: Creativity, Web Design, Web Development
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Law Firm Raises the Bar Online

Womble CarlyleThe carbonhouse-design website for Womble Carlyle grabbed top honors in Lawyers Weekly’s Best Law Firm Web Site competition for 2008, winning Best in Contest, Best of NC Large Law Firms and Best of SC Large Law Firms. It was the second time in two years that the firm has won best overall web site. Last year, it shared the honor with another North Carolina firm.One judge in the competition said, “Womble Carlyle stands out from the pack for its volume of original content, its innovative online techniques and technologies, and its clean, professional and inviting design.”We are thrilled that Womble Carlyle achieved this recognition once again. The site proves that adding features like RSS news feeds, videos and related blogs are all integral to enhancing any professional service firm’s image online. Womble Carlyle is in an industry that historically is considered stodgy, yet they raise the bar (figuratively) with solid design, usability and frequently updated content. They are forward-thinking and willing to experiment, which is refreshing vs. the majority of generic, online brochure sites in the legal profession.

Posted On:
April 1st, 2008
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Category: Awards, Web Design
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Rupp Arena Knows What’s Up With Social Networking

Rupp Arena

Jason Falls of Social Media Explorer had a great article recently about the Rupp Arena’s use of social networking tools.

Not only does the arena have a nice website and email list, they started a blog and are using Twitter regularly to post brief updates. During the frenzy of the NCAA tournament especially, this is a fun and handy tool for the Kentucky cognosenti. I signed up and have gotten some good posts—and certainly not all basketball related. For example, yesterday they Twittered with a reminder that, “In case you missed it, the presale for the Hank Willians (sic) Jr. and Lynyrd Skynyrd concert is still going on until 9 am tomorrow morning.” (Bocephus will undoubtedly forgive them for the typo in his last name.)

Read the rest of this entry »

Posted On:
March 28th, 2008
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Category: Marketing, Social Marketing
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Be My Friend…And Boost My Links?

Google Social GraphGoogle’s recent announcement about their Social Graph API makes one wonder if website owners and developers will figure out new and creative ways to try to influence/manipulate/deceive Google or other search engines.

The idea is that Google is now indexing FOAF files and the XFN microformats to find and display publicly declared relationships between sites. Read the post on the Google Operating System blog for a good summary of how this works.

How linking strategies will evolve to include these self-declared links is unclear, but the idea that they will be indexed does make the effort seem worthwhile. Especially considering meta tags (keywords and descriptions) are ignored by most search engines, making other page elements more relevant. More indexed links theoretically should increase a given site’s popularity. If the “socially tagged” hyperlinks are considered more legitimate vs. meta tags by the search engines, they will indeed take off.

Posted On:
March 17th, 2008
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Category: SEO, Web Design, Web Development
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carbonhouse Wins ADDY Award for Sprint Center

sprintcarbonhouse was pleased to win a Silver ADDY Award for the Sprint Center website. This is one of many clients using our VenuElements™ content management system specifically tailored to arenas and performing arts centers.

Posted On:
March 13th, 2008
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Category: Creativity
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Kick-Starting Your Thinking

Six Thinking HatsLast week, carbonhouse had the pleasure of hosting creativity guru Carlos Salum, president of global consulting firm Salum International.

Carlos personally studied with the world’s noted master on creativity, Dr. Edward de Bono, author of the Six Thinking Hats and other bestsellers. He coaches companies and star athletes worldwide on how to achieve breakthrough creativity and performance.

Over the course of several hours, Carlos revealed the problems most of us encounter in terms of “group think” and other barriers to creativity. We are taught, for example, to defend our ideas—often in a very competitive and even arrogant manner. Read the rest of this entry »

Posted On:
March 11th, 2008
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Category: Creativity
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Klaussner Furniture

kfiKlaussner Home Furnishings is one of the largest furniture companies in America.This summer, the company turned to carbonhouse as part of its expansion and rebranding efforts. The retail site, klaussnerhome.com, specifically supports Klaussner’s new chain of Klaussnerhome licensed retail stores. Visitors to the site get a first hand view of what they can expect to find at a brick-and-mortar location.

Posted On:
January 31st, 2008
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Category: Projects
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Prudential Center

prucarbonhouse has designed a website for the new Prudential Center in Newark, New Jersey. The site is another example of VenuElements, carbonhouse’s exclusive web content management solution for arenas and entertainment venues.

Posted On:
January 31st, 2008
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